【摘要】教案是整个课程的大纲，使得学生更有逻辑的调理的理解其讲课内容。威廉希尔app 高三英语教案栏目小编也特意为您编辑了此文：“高三英语教案：Advertising教案”祝您浏览愉快。

本文题目：高三英语教案：Advertising教案

重点短语

1. be aware of 知道，明白，意识到 2. play tricks on 欺骗，捉弄

3. believe in 信任，相信 4. be bored with 对……感到厌倦

5. appeal to迎合，对……有吸引力 6. trick sb into doing sth诱使某人做某事

7. be satisfied with 对……感到满意 8. be used to对……习以为常，习惯于

9. fall for 上……的当，受……骗 10. deal with 处理，对付

11. commit suicide/a crime 自杀 /犯罪 12. be intended for 为……而打算

13. be concerned with 对……关心 14. get sth across 传达

15. be particular about 对……挑剔 16. soft drink 软饮料

17. come up with 提出，拿出 18. according to 根据

19. agree with sb. on sth.同意某人的意见 20.hold one’s breath 屏住呼吸

21. in public 在公共场所 22. at one’s service 听候某人吩咐，为某人服务

23. cure sb. of a disease 治愈某人的病 24. be proud of 以……感到自豪

25. even if 即使 26. at a low price 以低价格

27. be popular with 受某人欢迎 28. senior high 高中

29. be of good / high quality 高质量 30.be on sale 在销售中

31. make an announcement 宣布 32. keep away from 远离

33. No comments 不加评论，无可奉告 34. bad breath 口臭

35. be similar to 和……相似 36. up to (数量，程度等)达到

37. in particular 尤其，特别 38. introduce ……to …… 向……作介绍

39. recommend sth. to sb. 向某人介绍某物 40. protect … from … 保护…免于……

41. stand for 代表，表示 42. be responsible for 对……负责

43. in one’s opinion 依某人看 44. warn sb. against

45. attract/catch/draw one’s attention吸引..注意力

46. take turns to do sth. 依次做某事，轮流做某事

47. persuade sb into doing / to do sth 说服某人做某事

48. have/keep/hold sth. in mind 把……记住

重点句型

1. We are so used to them that we do not even realize how many we see and hear in a day.

2. A commercial advertisement is one which someone has paid for to promote a product or service.

3. PSAs are often placed for free, and are intended to educate people about health, safety, or any other issue which affects public welfare.

4. China has strong laws to protect people from advertisements that lie or try to make people believe untrue claims about products or services.

5. However, we still must be aware of the methods used in advertisements to try and sell us things.

6. Even if an ad does not lie, it does not mean it tells you the complete truth.

7. All of these ads are meant to be helpful, and you can often learn a lot by following the advice they give.

8. The boss can then choose the right product to produce , the one which is expected to be most popular with consumers.

9. Also important are the sales targets.

10. If they want to become the market leader, the company must ensure that their product is of high quality.

11. That is why we are considering repackaging our chocolate bar as well.

12. Not all ads play tricks on us though.

13. These ads deal with large social issues.

14. In my opinion, this may have harmful effects.

15. What they don’t mention is how bad these things can be for our teeth.

16. Have you ever regretted not having snapped those unforgettable moments?

17. Unlike a single advertisement, an ad campaign is an organized programme of advertisements using various kinds of ads to reach a particular audience.

18. When you start a successful ad campaign, you must have a clear goal and target audience in mind.

19. In order to determine your audience, you will need to do a little research.

20. It is important to always try to appeal to the way the audience will react.

21. What parts of this issue would they care about or be concerned with?

22. The way you choose to advertise should depend mainly on your target audience and which kinds of ads reach that particular group best.

重点语法: 直接引语和间接引语

4模块Unit 2 Sporting events

重点短语

1. share with 与…分享 2. every four years每四年，每隔三年

3. take part in参加 4. in honour of纪念，向……表示敬意

5. side by side一起，共同，肩并肩 6. come to public attention引起公众关注

7. at the opening ceremony在开幕式上 8. know of了解

9. be recognized as被认为是 10. play a role/part in在…起作用

11. break a record打破纪录 12. make contributions to作贡献

13. set an example to树立榜样 14. look forward to

15. come up with想出(计划、回答) 16.plenty of许多，大量

17.tourist attractions旅游景点，旅游胜地 18. pay attention to注意

19.be similar to 与……相似 20.play leading roles in起主导作用

21. meet one’s requirements满足需求 22. daily routine日常工作,日常安排

23. make way for给…让路 24. hope for希望，期待

25.maintain a balance保持平衡 26.be involved in涉及

27.add to增加 28. keep…under control使…处于控制之下