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英国纽卡斯尔大学市场营销学硕士开题

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2014-08-01

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Tom, Peterkin (16th July 2008) Nearly 8,000 Chinese students apply to study in the UK. The Telegraph. Accessed from:

http://www.Telegraph.Co.uk./news/worldnews/asiaChina/2419814/nearly-8000-Chinese-students-apply-to-study-in-the –UK-html

Facts and Figures on Academic Year 2010-2011, Available from World Wide Web, Access from http://www.ncl.ac.uk/press.office/figures.htm, accessed 15th Mar, 2010

Facts and Figures of Academic Year 2007-2008, Available from world wide web, Access from http://www.northumbria.ac.uk/preess.office/figures.htm, accessed 8th April, 2008

Bryant, B. & Morrison, A. (1980). Travel market segmentation and the implementation of market strategies. Journal of Travel Research, 18, 2-8.

Field, M. (1999), the college Student Market Segment: A Comparative Study of Travel Behaviors of international and Domestic Students at a Southeastern University. Journal of Travel Research 37,375

Kim K and Jogaratnam G (2003). Activity preference of Asian international and domestic American University students: An alternate basis for segmentation. J. Vac. Mark, 9(3): 260-270

Weaver, D. (2004). The contribution of international students to tourism beyond the core education experience: Evidence from Australia. Tourism Review Internationa

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