Pace, E. (1982), "Advertising: Measuring the Impact of Publicity", Access to all newspapers online in Great Britain. UK National press and over 800 local and regional papers in England, Scotland, Wales and Ireland, north and south.National Daily Newspapers.

Papatla, P., Zahedi, F.M. and Zekic-Susac, M. (2002). Leveraging the strengths of models and neural networks:Amultiproduct comparative analysis. Decision Sciences, 33 (3), 433-468.Karjaluoto et al. 81

Pham, M. T. (1998). Representativeness, relevance, and the use of feelings in decision making.Journal of Consumer Research, 25(2), 144-159.

Raghunathan, R., Pham, M. T., & Corfman, K. P. (2006). Informational Properties of Anxiety and Sadness, and Displaced Coping. Journal of Consumer Research, 32(4)

Remington, N. A., Fabrigar, L. R., & Visser, P. S. (2000). Reexamining the circumflex model of affect. Journal of Personality and Social Psychology, 79(2), 286-300.

Rigway, N. M., Dawson, S. A., & Bloch, P. H. (1990). Pleasure and arousal in the marketplace: Interpersonal differences in approach-avoidance responses. Marketing Letters, 1(2), 139-147.Escapism, Consumer Lock-In, Attitude, and Purchase 115

Russell (1980) and Barrett, 1999. Core affect, prototypical emotional episodes, and emotion

Russell J A, Carroll J M. On the bipolarity of positive and negative affect

Schachter, S & Singer, J.E. (1962) Cognitive, social and physiological determinants of emotional state.

Scherer, K. R., Schorr, A., & Johnstone, T. (2001). Appraisal Processes in Emotion : Theory, Methods, Research. New York, NY: Oxford University Press.

Schimmack, U., & Crites, S. L. (2005). The Stucture of Affect. In D. Albarracin, B. T. Johnson& M. P. Zanna (Eds.), The Handbook of Attitudes (pp. 397-435). Hillsdale, NJ: LawrenceErlbaum Associates. Schimmack, U. (2004). Emotional Experiences Require Awareness of the Eliciting Stimulus.

Schwarz, N. (1990). Feelings as information: Informational and motivational functions of affective states. In R. M. Sorrentino & E. T. Higgins (Eds.), Handbook of motivation and cognition (Vol. 2, pp. 521-561). New York: Guilford Press, c1986

Scriven, M. (1991), Evaluation Thesaurus, 4th ed., Sage, Newbury Park, CA.

Sharma, N., & Patterson, P. (2000). Switching costs, alternative attractiveness and experience as moderators of relationship commitment in professional consumer services. International Journal of Service Industry Management, http://www.51lunwen.com/example_format/11(5), 470-490

Shaver, P., Schwartz, J., Kirson, D., & Oconnor, C. (1987). Emotion Knowledge – Further Exploration of a Prototype Approach. Journal of Personality and Social Psychology,52(6), 1061-1086.

Slovic, P. (1995). The construction of preference. American Psychologist, 50 (August),364-371.

Solomon, M.R. (2001). Consumer Behaviour. Buying, Having, and Being. 5th ed. NJ:Prentice-Hall.

Staelin, and Sha Yang (2002), “Market Segmentation Research: Beyond Within and Across Group Differences,”Marketing Letters, 13 (3), 233-244.

Steenkamp et al. (2002)，"Evaluating public relations", Public Relations Journal, Vol. 35 pp.13-16.

Stober, R. (2004)，Measure of Cost Efficiency, in Advertising Planning, 2nd ed., Crain Books, London.

Strahan, E. J., Spencer, S. J., & Zanna, M. P. (2002). Subliminal Priming and Persuasion: Striking While the Iron is Hot. Journal of Consumer Research, 20, 271-280.

Swait, J. and Adamowicz, W. (2001). The influence of task complexity on consumer choice: A latent class model of decision strategy switching. Journal of ConsumerResearch, 28 (1), 135-148.

Veblen (1899)，Evaluation Research: Methods of Assessing Program Effectiveness, Prentice-Hall.

Velten, E. (1968). A Laboratory Task for Induction of Mood States. Behaviour Research and Therapy, 6(4), 473-&.Ehrlichman, H., & Halpern, J. N. (1988). Affect and Memory - Effects of Pleasant and Unpleasant Odors on Retrieval of Happy and Unhappy Memories. Journal of Personality and Social Psychology, 55(5), 769-779

Waterschoot, W. v., & Van den Bulte, C. (1992). The 4 P classification of the marketing mix revisited. Journal of Marketing, 56(October 1992), 83-93.

Westermann, R., Spies, K., Stahl, G., & Hesse, F. W. (1996). Relative effectiveness and validity of mood induction procedures: A meta-analysis. European Journal of Social Psychology,26(4), 557-580.

Wilska, T-A. (2003). Mobile phone use as part of young people’s consumption styles. Journal of Consumer Policy, 26 (4), 441-463.

Zajonc’s (1980). Measure of Cost Efficiency, in Advertising Planning, 2nd ed., Crain Books, London.

小编为您准备的留学生毕业论文参考文献格式范文2014年，希望可以帮到您！

相关推荐：

英语论文提纲格式范文